As China continues to advance its inbound entry facilitation policies, the viral trend of "China Travel" is drawing more overseas tourists to explore the country. On May 28, the "Chengdu Envision Night" 2025 Global Cross-Border Tourism (Sichuan) Conference &Trip.com Group Global Partner Gala was held in Chengdu. Nearly 2,000 guests from the tourism industry, including tourism bureaus from 66 countries and regions, renowned hotel groups, airlines, travel organizations, industry alliances, well-known domestic and international media outlets, and travel influencers, gathered in this land of abundance to immerse themselves in Sichuan's culture of laid-back charm.
From May 28 to 30, reporters from the Sichuan Daily's all-media platform and tourism industry guests from such countries as the United States, Canada, the United Kingdom, Portugal, Poland, Spain and Latvia embarked on an immersive journey through Sichuan's other iconic tourist attractions, including Leshan Giant Buddha, Jiuzhaigou, and Mount Emei, experiencing the province's picturesque landscapes and delectable cuisine. This event highlighted the extraordinary allure of China's tourism to the world.
In the words of Laura, a British traveler: "Stepping into Sichuan is like embarking on a legendary journey across time and space, and each day here delivers new wonders." Beyond Sichuan's natural beauty and cultural heritage, its culinary delights also earned rave reviews from international visitors. Dominic, a tourist from Portugal, told reporters that from marinated roast duck and Sichuan hotpot to Mapo tofu and Gongbao shrimp, every dish here leaves you craving more. Adding to this, what makes an even deeper impression on foreign tourists' hearts during their sojourn in Sichuan is the genuine hospitality of the local people.
Today, a growing wave of foreign tourists and bloggers is coming to China, and Sichuan in particular. Through travel videos, photo essays, and vlogs, they are sharing their immersive experiences, introducing global audiences to Sichuan's unique "Bashi" lifestyle—a comfortable and laid-back vibe.
Hosted by: General Office of the People's Government of Sichuan Province
Website Operation and Maintenance: China Telecom Sichuan Branch
Website Identification Code: 5100000062 Sichuan ICP No. 13001288
Sichuan Computer Information Network and Internet Security Record No. 51010402000507